A creative brand chameleon and everyday folk whisperer

Skilled at taking a brief and delivering high quality copy aligned with the objectives, tone and style of the brand and publication. I am regularly commissioned to write sponsored, brand and custom content for agencies including Nine Powered Studios, The Guardian and Hardie Grant Media.

I have written for brands including Xero, Victoria Police, FortyWinks, Mastercard, and Deakin University. See examples below…

  • Sun Herald
    Traveller Sunday Supplement

    3-part travel story advertisement sponsored by Tourism Tasmania promoting the off season (winter). Commissioned by Nine Powered Studios.

  • Native digital article for Nine and Mastercard on 9Honey.

  • Native article for Deakin and Nine Powered Studios.

    Part of a special feature for the AFR.

    Print and online.

  • Native article for Deakin and Nine Powered Studios.

    Part of a special feature for the AFR.

    Print and online.

  • Murdoch University Branded Content

    Branded digital content published in WA Today for Murdoch University and Nine Powered Studios.

  • Native digital for ByHealth and Nine Powered Studios published in the Australian Financial Review.

  • Immersive advertorial for Vic Police and Nine Powered Studios for The Age.

  • Immersive advertorial for Xero and SMH. Commissioned by Nine Powered Studios.

  • Native content - Nine and Park City, Utah in the Australian Financial Review.

  • Custom content - story on senior girls competing in professional level sport whilst studying for a Innovation in education Special Report for the Australian Financial Review.

  • Print custom content - Independent School’s Guide in The Age Newspaper. Open Day special lift-out. February 2024.

  • Custom Content/Branded: SEO optimised blog content for FortyWinks.

  • Native digital content for Barnes Naturals and The House of Wellness (Chemist Warehouse.)

  • Custom content - SEO optimised blog content for FortyWinks.

  • Custom content - SEO optimised blog content for FortyWinks.

  • Branded content for Swinburne University of Technology Professional learning course for Guardian Labs.

  • Custom/branded content - quiz to discover your learning preferences for Swinburne University of Technology and Guardian Labs.

  • Branded content for Swinburne University of Technology Professional Learning courses for Guardian Labs.